{"id":1967,"date":"2026-01-19T11:11:04","date_gmt":"2026-01-19T10:11:04","guid":{"rendered":"https:\/\/www.essentiq.de\/?page_id=1967"},"modified":"2026-03-25T13:44:49","modified_gmt":"2026-03-25T12:44:49","slug":"market-target-group","status":"publish","type":"page","link":"https:\/\/www.essentiq.de\/en\/solutions\/market-target-group\/","title":{"rendered":"Market &#038; target group"},"content":{"rendered":"\t\t<div data-elementor-type=\"wp-page\" data-elementor-id=\"1967\" class=\"elementor elementor-1967 elementor-1256\" data-elementor-post-type=\"page\">\n\t\t\t\t<div class=\"elementor-element elementor-element-546b51e title__solutions large e-flex e-con-boxed e-con e-parent\" data-id=\"546b51e\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-3457792 elementor-widget elementor-widget-heading\" data-id=\"3457792\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<h1 class=\"elementor-heading-title elementor-size-default\">Market &amp; target group<\/h1>\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-cdb2aeb title__solutions__icon elementor-widget elementor-widget-image\" data-id=\"cdb2aeb\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img fetchpriority=\"high\" decoding=\"async\" width=\"586\" height=\"324\" src=\"https:\/\/www.essentiq.de\/wp-content\/uploads\/2026\/02\/icon-markt.svg\" class=\"attachment-full size-full wp-image-1911\" alt=\"\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-3fe44e2 title bg-yellow keyvisual-updown solutions__title e-flex e-con-boxed e-con e-parent\" data-id=\"3fe44e2\" data-element_type=\"container\" data-e-type=\"container\" id=\"toTop\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-f7d4f16 text-center hashtags elementor-widget elementor-widget-text-editor\" data-id=\"f7d4f16\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<h2>Systemic customer &amp; employee insights<\/h2>\t\t\t\t\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-3070d55 e-con-full e-flex e-con e-child\" data-id=\"3070d55\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-4b7427b elementor-widget elementor-widget-button\" data-id=\"4b7427b\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"button.default\">\n\t\t\t\t\t\t\t\t\t\t<a class=\"elementor-button elementor-button-link elementor-size-sm\" href=\"#iq-explore\">\n\t\t\t\t\t\t<span class=\"elementor-button-content-wrapper\">\n\t\t\t\t\t\t\t\t\t<span class=\"elementor-button-text\">iq\/explore<\/span>\n\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-8376857 elementor-widget elementor-widget-button\" data-id=\"8376857\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"button.default\">\n\t\t\t\t\t\t\t\t\t\t<a class=\"elementor-button elementor-button-link elementor-size-sm\" href=\"#iq-ux\">\n\t\t\t\t\t\t<span class=\"elementor-button-content-wrapper\">\n\t\t\t\t\t\t\t\t\t<span class=\"elementor-button-text\">iq\/ux<\/span>\n\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-5a2e517 elementor-widget elementor-widget-button\" data-id=\"5a2e517\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"button.default\">\n\t\t\t\t\t\t\t\t\t\t<a class=\"elementor-button elementor-button-link elementor-size-sm\" href=\"#iq-shopper\">\n\t\t\t\t\t\t<span class=\"elementor-button-content-wrapper\">\n\t\t\t\t\t\t\t\t\t<span class=\"elementor-button-text\">iq\/shopper<\/span>\n\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-b1232c1 elementor-widget elementor-widget-button\" data-id=\"b1232c1\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"button.default\">\n\t\t\t\t\t\t\t\t\t\t<a class=\"elementor-button elementor-button-link elementor-size-sm\" href=\"#iq-personae\">\n\t\t\t\t\t\t<span class=\"elementor-button-content-wrapper\">\n\t\t\t\t\t\t\t\t\t<span class=\"elementor-button-text\">iq\/personae<\/span>\n\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-09bfde2 elementor-widget elementor-widget-button\" data-id=\"09bfde2\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"button.default\">\n\t\t\t\t\t\t\t\t\t\t<a class=\"elementor-button elementor-button-link elementor-size-sm\" href=\"#iq-employee\">\n\t\t\t\t\t\t<span class=\"elementor-button-content-wrapper\">\n\t\t\t\t\t\t\t\t\t<span class=\"elementor-button-text\">iq\/employee<\/span>\n\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-9d5e31e keyvisual__animated elementor-align-center elementor-widget elementor-widget-global elementor-global-1090 elementor-widget-lottie\" data-id=\"9d5e31e\" data-element_type=\"widget\" data-e-type=\"widget\" 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data-widget_type=\"lottie.default\">\n\t\t\t\t\t<div class=\"e-lottie__container\"><div class=\"e-lottie__animation\"><\/div><\/div>\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-e7c484f narrow solutions__detail e-flex e-con-boxed e-con e-parent\" data-id=\"e7c484f\" data-element_type=\"container\" data-e-type=\"container\" id=\"iq-explore\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-405e41e elementor-widget elementor-widget-text-editor\" data-id=\"405e41e\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<h3><strong>iq\/explore<sup>\u00a9<\/sup><\/strong><br \/>Knowing how to look deep into the consumer&#8217;s mind<\/h3><p>Simply determining numerical values, measures and key figures and deriving statements about structures, frequencies and quantitatively quantifiable differences, is often insufficient as a basis for successful market development. Whenever it is necessary to explore the full depth of a topic qualitatively, iq\/explore<sup>\u00a9<\/sup> provides a suitable qualitative toolkit.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-e033b09 e-con-full e-flex e-con e-child\" data-id=\"e033b09\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-99611ed elementor-widget elementor-widget-text-editor\" data-id=\"99611ed\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<h4>Your benefits<\/h4><ul><li>In-depth psychological exploration of the motives, reasons, attitudes, etc. of target groups and stakeholders<\/li><li>Implementation through in-depth psychological individual interviews and focus groups<\/li><li>Capture of pre- or unconscious experiential and meaning-making structures<\/li><li>Understanding of relevant psychological phenomena and their influence on concrete everyday and consumer behaviour<\/li><\/ul>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-c444d1b elementor-widget elementor-widget-image\" data-id=\"c444d1b\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" width=\"800\" height=\"800\" src=\"https:\/\/www.essentiq.de\/wp-content\/uploads\/2026\/03\/iq_explore.jpg\" class=\"attachment-large size-large wp-image-1912\" alt=\"\" srcset=\"https:\/\/www.essentiq.de\/wp-content\/uploads\/2026\/03\/iq_explore.jpg 800w, https:\/\/www.essentiq.de\/wp-content\/uploads\/2026\/03\/iq_explore-300x300.jpg 300w, https:\/\/www.essentiq.de\/wp-content\/uploads\/2026\/03\/iq_explore-150x150.jpg 150w, https:\/\/www.essentiq.de\/wp-content\/uploads\/2026\/03\/iq_explore-768x768.jpg 768w\" sizes=\"(max-width: 800px) 100vw, 800px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-7f34e09 bg-lightgray narrow solutions__detail e-flex e-con-boxed e-con e-parent\" data-id=\"7f34e09\" data-element_type=\"container\" data-e-type=\"container\" id=\"iq-ux\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-ca740e2 elementor-widget elementor-widget-text-editor\" data-id=\"ca740e2\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<h3><strong>iq\/ux<sup>\u00a9<\/sup><\/strong><br \/>Kowning the user experience<\/h3><p>User-centricity is a key success factor for superior products and services. iq\/ux<sup>\u00a9<\/sup> offers the opportunity to explore the motivations, needs and potential problems of users of a product or service as a basis for human-centered product development and optimization.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-21a9482 e-con-full e-flex e-con e-child\" data-id=\"21a9482\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-e14b792 elementor-widget elementor-widget-text-editor\" data-id=\"e14b792\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<h4>Your benefits<\/h4><ul><li>Holistic exploration of user experience using quantitative and qualitative methods<\/li><li>Valuable and relevant insights for innovation management, product development and strategy<\/li><li>Integration of creative tools such as design thinking and co-creation<\/li><li>Cross-category focus on products, software, services, customer experience\/customer journeys, etc.<\/li><li>Rapid prototyping capability<\/li><li>Coverage of the entire process from prototype to market-ready solution<\/li><\/ul>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-3f331ff elementor-widget elementor-widget-image\" data-id=\"3f331ff\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" width=\"800\" height=\"800\" src=\"https:\/\/www.essentiq.de\/wp-content\/uploads\/2026\/03\/iq_ux-1024x1024.jpg\" class=\"attachment-large size-large wp-image-1913\" alt=\"\" srcset=\"https:\/\/www.essentiq.de\/wp-content\/uploads\/2026\/03\/iq_ux-1024x1024.jpg 1024w, https:\/\/www.essentiq.de\/wp-content\/uploads\/2026\/03\/iq_ux-300x300.jpg 300w, https:\/\/www.essentiq.de\/wp-content\/uploads\/2026\/03\/iq_ux-150x150.jpg 150w, https:\/\/www.essentiq.de\/wp-content\/uploads\/2026\/03\/iq_ux-768x768.jpg 768w, https:\/\/www.essentiq.de\/wp-content\/uploads\/2026\/03\/iq_ux-1536x1536.jpg 1536w, https:\/\/www.essentiq.de\/wp-content\/uploads\/2026\/03\/iq_ux-2048x2048.jpg 2048w\" sizes=\"(max-width: 800px) 100vw, 800px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-67c86a8 narrow solutions__detail e-flex e-con-boxed e-con e-parent\" data-id=\"67c86a8\" data-element_type=\"container\" data-e-type=\"container\" id=\"iq-shopper\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-548dda7 elementor-widget elementor-widget-text-editor\" data-id=\"548dda7\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<h3><strong>iq\/shopper<sup>\u00a9<\/sup><\/strong><br \/>Wissen, was am POS passiert<\/h3><p>iq\/shopper liefert tiefe Einblicke in das tats\u00e4chliche Kaufverhalten am Point of Sale. Durch die Analyse von Entscheidungsprozessen, Wahrnehmungen und Barrieren entlang der Shopper Journey k\u00f6nnen Sortimente, Platzierungen, Preise und Promotions gezielt optimiert werden. Auf Basis realer Verhaltensdaten lassen sich damit Conversion, Warenkorbgr\u00f6\u00dfe und Kundenzufriedenheit gezielt optimieren.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-746e321 e-con-full e-flex e-con e-child\" data-id=\"746e321\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-a74ec9a elementor-widget elementor-widget-text-editor\" data-id=\"a74ec9a\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<h4>Your benefits<\/h4><ul><li>Transparenz \u00fcber Kaufentscheidungen am Point of Sale und entlang der Shopper Journey<\/li><li>Optimierung von Sortiment und Platzierung auf Basis realer Verhaltens- und Wahrnehmungsdaten<\/li><li>H\u00f6here Conversion und Warenkorbgr\u00f6\u00dfe durch wirksamere Promotion und Kommunikation<\/li><li>Identifikation von Kaufbarrieren und Abbruchpunkten im Entscheidungsprozess<\/li><li>Fundierte Steuerung von POS Ma\u00dfnahmen<\/li><\/ul>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-6941397 elementor-widget elementor-widget-image\" data-id=\"6941397\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"800\" height=\"800\" src=\"https:\/\/www.essentiq.de\/wp-content\/uploads\/2026\/03\/iq_shopper-1024x1024.jpg\" class=\"attachment-large size-large wp-image-1910\" alt=\"\" srcset=\"https:\/\/www.essentiq.de\/wp-content\/uploads\/2026\/03\/iq_shopper-1024x1024.jpg 1024w, https:\/\/www.essentiq.de\/wp-content\/uploads\/2026\/03\/iq_shopper-300x300.jpg 300w, https:\/\/www.essentiq.de\/wp-content\/uploads\/2026\/03\/iq_shopper-150x150.jpg 150w, https:\/\/www.essentiq.de\/wp-content\/uploads\/2026\/03\/iq_shopper-768x768.jpg 768w, https:\/\/www.essentiq.de\/wp-content\/uploads\/2026\/03\/iq_shopper-1536x1536.jpg 1536w, https:\/\/www.essentiq.de\/wp-content\/uploads\/2026\/03\/iq_shopper-2048x2048.jpg 2048w\" sizes=\"(max-width: 800px) 100vw, 800px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-ce817c2 bg-yellow narrow solutions__detail e-flex e-con-boxed e-con e-parent\" data-id=\"ce817c2\" data-element_type=\"container\" data-e-type=\"container\" id=\"iq-personae\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-bfdabef elementor-widget elementor-widget-text-editor\" data-id=\"bfdabef\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<h3><strong>iq\/personae<sup>\u00a9<\/sup><\/strong><br \/>Knowing what types of customers exist<\/h3><p>There is no THE customer. Rather customers have very different motives and needs that cannot be defined by objective structural characteristics. iq\/personae<sup>\u00a9<\/sup> enables an archetypal description of different customer types and their individual customer journeys, providing a concrete picture of these different customer types as a basis for tailored activities along the customer journey.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-cc638b7 e-con-full e-flex e-con e-child\" data-id=\"cc638b7\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-fc41971 elementor-widget elementor-widget-text-editor\" data-id=\"fc41971\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<h4>Your benefits<\/h4><ul><li>Comprehensive research (exploration, validation &amp; quantification) of personas using qualitative and quantitative methods<\/li><li>Maximum customer focus through personalized customer communication<\/li><li>Consistent internal customer understanding based on concrete and holistic customer types<\/li><li>More efficient communication through personalized communication and marketing automation<\/li><li>Visual representation of personas using set cards<\/li><li>Support with implementation (e.g. CRM integration)<\/li><\/ul>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-3fdc0e1 elementor-widget elementor-widget-image\" data-id=\"3fdc0e1\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"800\" height=\"800\" src=\"https:\/\/www.essentiq.de\/wp-content\/uploads\/2026\/03\/iq_personae-1024x1024.jpg\" class=\"attachment-large size-large wp-image-1914\" alt=\"\" srcset=\"https:\/\/www.essentiq.de\/wp-content\/uploads\/2026\/03\/iq_personae-1024x1024.jpg 1024w, https:\/\/www.essentiq.de\/wp-content\/uploads\/2026\/03\/iq_personae-300x300.jpg 300w, https:\/\/www.essentiq.de\/wp-content\/uploads\/2026\/03\/iq_personae-150x150.jpg 150w, https:\/\/www.essentiq.de\/wp-content\/uploads\/2026\/03\/iq_personae-768x768.jpg 768w, https:\/\/www.essentiq.de\/wp-content\/uploads\/2026\/03\/iq_personae-1536x1536.jpg 1536w, https:\/\/www.essentiq.de\/wp-content\/uploads\/2026\/03\/iq_personae-2048x2048.jpg 2048w\" sizes=\"(max-width: 800px) 100vw, 800px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-9510758 narrow solutions__detail e-flex e-con-boxed e-con e-parent\" data-id=\"9510758\" data-element_type=\"container\" data-e-type=\"container\" id=\"iq-employee\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-533853e elementor-widget elementor-widget-text-editor\" data-id=\"533853e\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<h3><strong>iq\/employee<sup>\u00a9<\/sup><\/strong><br \/>Knowing what makes employees satisfied and loyal<\/h3><p>Satisfied and motivated employees are a key pillar of successful companies. iq\/employee<sup>\u00a9<\/sup> provides valid insights into the organization and forms the basis for targeted improvements in job satisfaction, employer attractiveness and corporate culture.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-2ebb6dd e-con-full e-flex e-con e-child\" data-id=\"2ebb6dd\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-243f84b elementor-widget elementor-widget-text-editor\" data-id=\"243f84b\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<h4>Your benefits<\/h4><ul><li>Transparent insights into employee satisfaction, motivation and needs<\/li><li>A sound basis for managers&#8217; decisions through valid, structured data<\/li><li>Early detection of risks such as turnover, demotivation, or stress<\/li><li>Targeted improvement measures for processes, leadership and the work environment<\/li><li>Strengthening employee retention and engagement through active participation and a feedback culture<\/li><\/ul>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-0c977a0 elementor-widget elementor-widget-image\" data-id=\"0c977a0\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"800\" height=\"800\" src=\"https:\/\/www.essentiq.de\/wp-content\/uploads\/2026\/03\/iq_employee-1024x1024.jpg\" class=\"attachment-large size-large wp-image-1915\" alt=\"\" srcset=\"https:\/\/www.essentiq.de\/wp-content\/uploads\/2026\/03\/iq_employee-1024x1024.jpg 1024w, https:\/\/www.essentiq.de\/wp-content\/uploads\/2026\/03\/iq_employee-300x300.jpg 300w, https:\/\/www.essentiq.de\/wp-content\/uploads\/2026\/03\/iq_employee-150x150.jpg 150w, https:\/\/www.essentiq.de\/wp-content\/uploads\/2026\/03\/iq_employee-768x768.jpg 768w, https:\/\/www.essentiq.de\/wp-content\/uploads\/2026\/03\/iq_employee-1536x1536.jpg 1536w, https:\/\/www.essentiq.de\/wp-content\/uploads\/2026\/03\/iq_employee-2048x2048.jpg 2048w\" sizes=\"(max-width: 800px) 100vw, 800px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-c49052e e-flex e-con-boxed elementor-invisible e-con e-parent\" data-id=\"c49052e\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;animation&quot;:&quot;fadeInUp&quot;}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-9e5144c text-center elementor-widget elementor-widget-text-editor\" data-id=\"9e5144c\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<h2>Selected industries<\/h2><p>We conduct research and provide consulting services across a wide range of industries \u2013both in B2C and B2B. Our experts deliver intelligent answers to your questions.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-7da0544 branchen branchen__carousel elementor-pagination-type-bullets elementor-arrows-position-inside elementor-pagination-position-outside elementor-widget elementor-widget-loop-carousel\" data-id=\"7da0544\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;template_id&quot;:809,&quot;image_spacing_custom&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:60,&quot;sizes&quot;:[]},&quot;_skin&quot;:&quot;post&quot;,&quot;slides_to_show&quot;:&quot;3&quot;,&quot;slides_to_show_tablet&quot;:&quot;2&quot;,&quot;slides_to_show_mobile&quot;:&quot;1&quot;,&quot;slides_to_scroll&quot;:&quot;1&quot;,&quot;edit_handle_selector&quot;:&quot;.elementor-loop-container&quot;,&quot;autoplay&quot;:&quot;yes&quot;,&quot;autoplay_speed&quot;:5000,&quot;pause_on_hover&quot;:&quot;yes&quot;,&quot;pause_on_interaction&quot;:&quot;yes&quot;,&quot;infinite&quot;:&quot;yes&quot;,&quot;speed&quot;:500,&quot;offset_sides&quot;:&quot;none&quot;,&quot;arrows&quot;:&quot;yes&quot;,&quot;pagination&quot;:&quot;bullets&quot;,&quot;image_spacing_custom_tablet&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:&quot;&quot;,&quot;sizes&quot;:[]},&quot;image_spacing_custom_mobile&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:&quot;&quot;,&quot;sizes&quot;:[]}}\" data-widget_type=\"loop-carousel.post\">\n\t\t\t\t\t\t\t<div class=\"swiper elementor-loop-container elementor-grid\" role=\"list\" dir=\"ltr\">\n\t\t\t\t<div class=\"swiper-wrapper\" aria-live=\"off\">\n\t\t<style id=\"loop-809\">.elementor-809 .elementor-element.elementor-element-787937f{--display:flex;--margin-top:0px;--margin-bottom:0px;--margin-left:0px;--margin-right:0px;--padding-top:0px;--padding-bottom:0px;--padding-left:0px;--padding-right:0px;}.elementor-809 .elementor-element.elementor-element-e21a195{text-align:center;}<\/style>\t\t<div data-elementor-type=\"loop-item\" data-elementor-id=\"809\" class=\"elementor elementor-809 swiper-slide e-loop-item e-loop-item-2017 post-2017 branche type-branche status-publish has-post-thumbnail hentry\" data-elementor-post-type=\"elementor_library\" role=\"group\" aria-roledescription=\"slide\" data-custom-edit-handle=\"1\">\n\t\t\t<div class=\"elementor-element elementor-element-787937f branchen branchen__wrapper e-flex e-con-boxed e-con e-parent\" data-id=\"787937f\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-81ffa3b branchen__image elementor-widget elementor-widget-theme-post-featured-image elementor-widget-image\" data-id=\"81ffa3b\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"theme-post-featured-image.default\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"155\" height=\"155\" src=\"https:\/\/www.essentiq.de\/wp-content\/uploads\/2025\/09\/Verband.svg\" class=\"attachment-large size-large wp-image-547\" alt=\"\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-e21a195 branchen__headline elementor-widget elementor-widget-theme-post-title elementor-page-title elementor-widget-heading\" data-id=\"e21a195\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"theme-post-title.default\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">Associations<\/h3>\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div data-elementor-type=\"loop-item\" data-elementor-id=\"809\" class=\"elementor elementor-809 swiper-slide e-loop-item e-loop-item-2007 post-2007 branche type-branche status-publish has-post-thumbnail hentry\" data-elementor-post-type=\"elementor_library\" role=\"group\" aria-roledescription=\"slide\" data-custom-edit-handle=\"1\">\n\t\t\t<div class=\"elementor-element elementor-element-787937f branchen branchen__wrapper e-flex e-con-boxed e-con e-parent\" data-id=\"787937f\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-81ffa3b branchen__image elementor-widget elementor-widget-theme-post-featured-image elementor-widget-image\" data-id=\"81ffa3b\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"theme-post-featured-image.default\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"155\" height=\"155\" src=\"https:\/\/www.essentiq.de\/wp-content\/uploads\/2025\/09\/Automotive.svg\" class=\"attachment-large size-large wp-image-536\" alt=\"\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-e21a195 branchen__headline elementor-widget elementor-widget-theme-post-title elementor-page-title elementor-widget-heading\" data-id=\"e21a195\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"theme-post-title.default\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">Automotive<\/h3>\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div data-elementor-type=\"loop-item\" data-elementor-id=\"809\" class=\"elementor elementor-809 swiper-slide e-loop-item e-loop-item-2009 post-2009 branche type-branche status-publish has-post-thumbnail hentry\" data-elementor-post-type=\"elementor_library\" role=\"group\" aria-roledescription=\"slide\" data-custom-edit-handle=\"1\">\n\t\t\t<div class=\"elementor-element elementor-element-787937f branchen branchen__wrapper e-flex e-con-boxed e-con e-parent\" data-id=\"787937f\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-81ffa3b branchen__image elementor-widget elementor-widget-theme-post-featured-image elementor-widget-image\" data-id=\"81ffa3b\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"theme-post-featured-image.default\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"155\" height=\"155\" src=\"https:\/\/www.essentiq.de\/wp-content\/uploads\/2025\/09\/Chemie.svg\" class=\"attachment-large size-large wp-image-538\" alt=\"\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-e21a195 branchen__headline elementor-widget elementor-widget-theme-post-title elementor-page-title elementor-widget-heading\" data-id=\"e21a195\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"theme-post-title.default\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">Chemicals<\/h3>\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div data-elementor-type=\"loop-item\" data-elementor-id=\"809\" class=\"elementor elementor-809 swiper-slide e-loop-item e-loop-item-2008 post-2008 branche type-branche status-publish has-post-thumbnail hentry\" data-elementor-post-type=\"elementor_library\" role=\"group\" aria-roledescription=\"slide\" data-custom-edit-handle=\"1\">\n\t\t\t<div class=\"elementor-element elementor-element-787937f branchen branchen__wrapper e-flex e-con-boxed e-con e-parent\" data-id=\"787937f\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-81ffa3b branchen__image elementor-widget elementor-widget-theme-post-featured-image elementor-widget-image\" data-id=\"81ffa3b\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"theme-post-featured-image.default\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"155\" height=\"155\" src=\"https:\/\/www.essentiq.de\/wp-content\/uploads\/2025\/09\/Bildung.svg\" class=\"attachment-large size-large wp-image-537\" alt=\"\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-e21a195 branchen__headline elementor-widget elementor-widget-theme-post-title elementor-page-title elementor-widget-heading\" data-id=\"e21a195\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"theme-post-title.default\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">Education<\/h3>\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div data-elementor-type=\"loop-item\" data-elementor-id=\"809\" class=\"elementor elementor-809 swiper-slide e-loop-item e-loop-item-2010 post-2010 branche type-branche status-publish has-post-thumbnail hentry\" data-elementor-post-type=\"elementor_library\" role=\"group\" aria-roledescription=\"slide\" data-custom-edit-handle=\"1\">\n\t\t\t<div class=\"elementor-element elementor-element-787937f branchen branchen__wrapper e-flex e-con-boxed e-con e-parent\" data-id=\"787937f\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-81ffa3b branchen__image elementor-widget elementor-widget-theme-post-featured-image elementor-widget-image\" data-id=\"81ffa3b\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"theme-post-featured-image.default\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"155\" height=\"155\" src=\"https:\/\/www.essentiq.de\/wp-content\/uploads\/2025\/09\/Energie.svg\" class=\"attachment-large size-large wp-image-539\" alt=\"\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-e21a195 branchen__headline elementor-widget elementor-widget-theme-post-title elementor-page-title elementor-widget-heading\" data-id=\"e21a195\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"theme-post-title.default\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">Energy<\/h3>\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div data-elementor-type=\"loop-item\" data-elementor-id=\"809\" class=\"elementor elementor-809 swiper-slide e-loop-item e-loop-item-2011 post-2011 branche type-branche status-publish has-post-thumbnail hentry\" data-elementor-post-type=\"elementor_library\" role=\"group\" aria-roledescription=\"slide\" data-custom-edit-handle=\"1\">\n\t\t\t<div class=\"elementor-element elementor-element-787937f branchen branchen__wrapper e-flex e-con-boxed e-con e-parent\" data-id=\"787937f\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-81ffa3b branchen__image elementor-widget elementor-widget-theme-post-featured-image elementor-widget-image\" data-id=\"81ffa3b\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"theme-post-featured-image.default\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"155\" height=\"155\" src=\"https:\/\/www.essentiq.de\/wp-content\/uploads\/2025\/09\/Finanzen.svg\" class=\"attachment-large size-large wp-image-540\" alt=\"\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-e21a195 branchen__headline elementor-widget elementor-widget-theme-post-title elementor-page-title elementor-widget-heading\" data-id=\"e21a195\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"theme-post-title.default\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">Finance<\/h3>\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<div class=\"elementor-swiper-button elementor-swiper-button-prev\" role=\"button\" tabindex=\"0\" aria-label=\"Previous\">\n\t\t\t\t<svg aria-hidden=\"true\" class=\"e-font-icon-svg e-eicon-chevron-left\" viewBox=\"0 0 1000 1000\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"><path d=\"M646 125C629 125 613 133 604 142L308 442C296 454 292 471 292 487 292 504 296 521 308 533L604 854C617 867 629 875 646 875 663 875 679 871 692 858 704 846 713 829 713 812 713 796 708 779 692 767L438 487 692 225C700 217 708 204 708 187 708 171 704 154 692 142 675 129 663 125 646 125Z\"><\/path><\/svg>\t\t\t<\/div>\n\t\t\t<div class=\"elementor-swiper-button elementor-swiper-button-next\" role=\"button\" tabindex=\"0\" aria-label=\"Next\">\n\t\t\t\t<svg aria-hidden=\"true\" class=\"e-font-icon-svg e-eicon-chevron-right\" viewBox=\"0 0 1000 1000\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"><path d=\"M696 533C708 521 713 504 713 487 713 471 708 454 696 446L400 146C388 133 375 125 354 125 338 125 325 129 313 142 300 154 292 171 292 187 292 204 296 221 308 233L563 492 304 771C292 783 288 800 288 817 288 833 296 850 308 863 321 871 338 875 354 875 371 875 388 867 400 854L696 533Z\"><\/path><\/svg>\t\t\t<\/div>\n\t\t\t\t\t<div class=\"swiper-pagination\"><\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-26d9958 elementor-align-center elementor-widget elementor-widget-button\" data-id=\"26d9958\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"button.default\">\n\t\t\t\t\t\t\t\t\t\t<a class=\"elementor-button elementor-button-link elementor-size-sm\" href=\"https:\/\/www.essentiq.de\/en\/industries\/\">\n\t\t\t\t\t\t<span class=\"elementor-button-content-wrapper\">\n\t\t\t\t\t\t\t\t\t<span class=\"elementor-button-text\">show all industries<\/span>\n\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-79033ce e-flex e-con-boxed elementor-invisible e-con e-parent\" data-id=\"79033ce\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;animation&quot;:&quot;fadeInUp&quot;}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-a8b0b15 text-center elementor-widget elementor-widget-text-editor\" data-id=\"a8b0b15\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<h2>All solutions<\/h2>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-75b08d4 elementor-pagination-type-bullets elementor-pagination-position-outside elementor-widget elementor-widget-loop-carousel\" data-id=\"75b08d4\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;template_id&quot;:2079,&quot;image_spacing_custom&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:30,&quot;sizes&quot;:[]},&quot;_skin&quot;:&quot;post&quot;,&quot;slides_to_show&quot;:&quot;3&quot;,&quot;slides_to_show_tablet&quot;:&quot;2&quot;,&quot;slides_to_show_mobile&quot;:&quot;1&quot;,&quot;slides_to_scroll&quot;:&quot;1&quot;,&quot;edit_handle_selector&quot;:&quot;.elementor-loop-container&quot;,&quot;autoplay&quot;:&quot;yes&quot;,&quot;autoplay_speed&quot;:5000,&quot;pause_on_hover&quot;:&quot;yes&quot;,&quot;pause_on_interaction&quot;:&quot;yes&quot;,&quot;infinite&quot;:&quot;yes&quot;,&quot;speed&quot;:500,&quot;offset_sides&quot;:&quot;none&quot;,&quot;pagination&quot;:&quot;bullets&quot;,&quot;image_spacing_custom_tablet&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:&quot;&quot;,&quot;sizes&quot;:[]},&quot;image_spacing_custom_mobile&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:&quot;&quot;,&quot;sizes&quot;:[]}}\" data-widget_type=\"loop-carousel.post\">\n\t\t\t\t\t\t\t<div class=\"swiper elementor-loop-container elementor-grid\" role=\"list\" dir=\"ltr\">\n\t\t\t\t<div class=\"swiper-wrapper\" aria-live=\"off\">\n\t\t<style id=\"loop-2079\">.elementor-2079 .elementor-element.elementor-element-ea4703e{--display:flex;--justify-content:flex-start;--gap:0px 0px;--row-gap:0px;--column-gap:0px;--margin-top:0px;--margin-bottom:0px;--margin-left:0px;--margin-right:0px;--padding-top:0px;--padding-bottom:0px;--padding-left:0px;--padding-right:0px;}.elementor-2079 .elementor-element.elementor-element-db56903{margin:0px 0px calc(var(--kit-widget-spacing, 0px) + 25px) 0px;}.elementor-2079 .elementor-element.elementor-element-7b251c4{margin:0px 0px calc(var(--kit-widget-spacing, 0px) + 60px) 0px;}\/* Start custom CSS for button, class: .elementor-element-e4a411f *\/.elementor-2079 .elementor-element.elementor-element-e4a411f {position:absolute;bottom:20px;}\/* End custom CSS *\/<\/style>\t\t<div data-elementor-type=\"loop-item\" data-elementor-id=\"2079\" class=\"elementor elementor-2079 elementor-770 elementor-770 swiper-slide e-loop-item e-loop-item-2056 post-2056 loesung type-loesung status-publish hentry\" data-elementor-post-type=\"elementor_library\" role=\"group\" aria-roledescription=\"slide\" data-custom-edit-handle=\"1\">\n\t\t\t<div class=\"elementor-element elementor-element-ea4703e solutions__grid__wrapper e-flex e-con-boxed e-con e-parent\" data-id=\"ea4703e\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-db56903 solutions__headline elementor-widget elementor-widget-theme-post-title elementor-page-title elementor-widget-heading\" data-id=\"db56903\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"theme-post-title.default\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">CX &#038; loyalty<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-7b251c4 solutions__content elementor-widget elementor-widget-theme-post-content\" data-id=\"7b251c4\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"theme-post-content.default\">\n\t\t\t\t\t<p>Systemic customer satisfaction &amp; loyalty management<\/p>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-e4a411f solutions__button elementor-widget elementor-widget-button\" data-id=\"e4a411f\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"button.default\">\n\t\t\t\t\t\t\t\t\t\t<a class=\"elementor-button elementor-button-link elementor-size-sm\" href=\"https:\/\/www.essentiq.de\/en\/solutions\/cx-loyalty\/\">\n\t\t\t\t\t\t<span class=\"elementor-button-content-wrapper\">\n\t\t\t\t\t\t\t\t\t<span class=\"elementor-button-text\">learn more<\/span>\n\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div data-elementor-type=\"loop-item\" data-elementor-id=\"2079\" class=\"elementor elementor-2079 elementor-770 elementor-770 swiper-slide e-loop-item e-loop-item-2057 post-2057 loesung type-loesung status-publish hentry\" data-elementor-post-type=\"elementor_library\" role=\"group\" aria-roledescription=\"slide\" data-custom-edit-handle=\"1\">\n\t\t\t<div class=\"elementor-element elementor-element-ea4703e solutions__grid__wrapper e-flex e-con-boxed e-con e-parent\" data-id=\"ea4703e\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-db56903 solutions__headline elementor-widget elementor-widget-theme-post-title elementor-page-title elementor-widget-heading\" data-id=\"db56903\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"theme-post-title.default\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">Brand &#038; communication<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-7b251c4 solutions__content elementor-widget elementor-widget-theme-post-content\" data-id=\"7b251c4\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"theme-post-content.default\">\n\t\t\t\t\t<p>Systemic brand &amp; communication management<\/p>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-e4a411f solutions__button elementor-widget elementor-widget-button\" data-id=\"e4a411f\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"button.default\">\n\t\t\t\t\t\t\t\t\t\t<a class=\"elementor-button elementor-button-link elementor-size-sm\" href=\"https:\/\/www.essentiq.de\/en\/solutions\/brand-communication\/\">\n\t\t\t\t\t\t<span class=\"elementor-button-content-wrapper\">\n\t\t\t\t\t\t\t\t\t<span class=\"elementor-button-text\">learn more<\/span>\n\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div data-elementor-type=\"loop-item\" data-elementor-id=\"2079\" class=\"elementor elementor-2079 elementor-770 elementor-770 swiper-slide e-loop-item e-loop-item-2058 post-2058 loesung type-loesung status-publish hentry\" data-elementor-post-type=\"elementor_library\" role=\"group\" aria-roledescription=\"slide\" data-custom-edit-handle=\"1\">\n\t\t\t<div class=\"elementor-element elementor-element-ea4703e solutions__grid__wrapper e-flex e-con-boxed e-con e-parent\" data-id=\"ea4703e\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-db56903 solutions__headline elementor-widget elementor-widget-theme-post-title elementor-page-title elementor-widget-heading\" data-id=\"db56903\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"theme-post-title.default\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">Product, innovations &#038; pricing<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-7b251c4 solutions__content elementor-widget elementor-widget-theme-post-content\" data-id=\"7b251c4\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"theme-post-content.default\">\n\t\t\t\t\t<p>Systemic product &amp; pricing management<\/p>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-e4a411f solutions__button elementor-widget elementor-widget-button\" data-id=\"e4a411f\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"button.default\">\n\t\t\t\t\t\t\t\t\t\t<a class=\"elementor-button elementor-button-link elementor-size-sm\" href=\"https:\/\/www.essentiq.de\/en\/solutions\/product-innovations-pricing\/\">\n\t\t\t\t\t\t<span class=\"elementor-button-content-wrapper\">\n\t\t\t\t\t\t\t\t\t<span class=\"elementor-button-text\">learn more<\/span>\n\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div data-elementor-type=\"loop-item\" data-elementor-id=\"2079\" class=\"elementor elementor-2079 elementor-770 elementor-770 swiper-slide e-loop-item e-loop-item-2059 post-2059 loesung type-loesung status-publish hentry\" data-elementor-post-type=\"elementor_library\" role=\"group\" aria-roledescription=\"slide\" data-custom-edit-handle=\"1\">\n\t\t\t<div class=\"elementor-element elementor-element-ea4703e solutions__grid__wrapper e-flex e-con-boxed e-con e-parent\" data-id=\"ea4703e\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-db56903 solutions__headline elementor-widget elementor-widget-theme-post-title elementor-page-title elementor-widget-heading\" data-id=\"db56903\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"theme-post-title.default\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">Market &#038; target group<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-7b251c4 solutions__content elementor-widget elementor-widget-theme-post-content\" data-id=\"7b251c4\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"theme-post-content.default\">\n\t\t\t\t\t<p>Systemic customer &amp; employee insights<\/p>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-e4a411f solutions__button elementor-widget elementor-widget-button\" data-id=\"e4a411f\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"button.default\">\n\t\t\t\t\t\t\t\t\t\t<a class=\"elementor-button elementor-button-link elementor-size-sm\" href=\"https:\/\/www.essentiq.de\/en\/solutions\/market-target-group\/\">\n\t\t\t\t\t\t<span class=\"elementor-button-content-wrapper\">\n\t\t\t\t\t\t\t\t\t<span class=\"elementor-button-text\">learn more<\/span>\n\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div data-elementor-type=\"loop-item\" data-elementor-id=\"2079\" class=\"elementor elementor-2079 elementor-770 elementor-770 swiper-slide e-loop-item e-loop-item-2060 post-2060 loesung type-loesung status-publish hentry\" data-elementor-post-type=\"elementor_library\" role=\"group\" aria-roledescription=\"slide\" data-custom-edit-handle=\"1\">\n\t\t\t<div class=\"elementor-element elementor-element-ea4703e solutions__grid__wrapper e-flex e-con-boxed e-con e-parent\" data-id=\"ea4703e\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-db56903 solutions__headline elementor-widget elementor-widget-theme-post-title elementor-page-title elementor-widget-heading\" data-id=\"db56903\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"theme-post-title.default\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">Technology<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-7b251c4 solutions__content elementor-widget elementor-widget-theme-post-content\" data-id=\"7b251c4\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"theme-post-content.default\">\n\t\t\t\t\t<p>Systemic AI-based research technology<\/p>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-e4a411f solutions__button elementor-widget elementor-widget-button\" data-id=\"e4a411f\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"button.default\">\n\t\t\t\t\t\t\t\t\t\t<a class=\"elementor-button elementor-button-link elementor-size-sm\" href=\"https:\/\/www.essentiq.de\/en\/solutions\/technology\/\">\n\t\t\t\t\t\t<span class=\"elementor-button-content-wrapper\">\n\t\t\t\t\t\t\t\t\t<span class=\"elementor-button-text\">learn more<\/span>\n\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div data-elementor-type=\"loop-item\" data-elementor-id=\"2079\" class=\"elementor elementor-2079 elementor-770 elementor-770 swiper-slide e-loop-item e-loop-item-2061 post-2061 loesung type-loesung status-publish hentry\" data-elementor-post-type=\"elementor_library\" role=\"group\" aria-roledescription=\"slide\" data-custom-edit-handle=\"1\">\n\t\t\t<div class=\"elementor-element elementor-element-ea4703e solutions__grid__wrapper e-flex e-con-boxed e-con e-parent\" data-id=\"ea4703e\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-db56903 solutions__headline elementor-widget elementor-widget-theme-post-title elementor-page-title elementor-widget-heading\" data-id=\"db56903\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"theme-post-title.default\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">Consulting &#038; strategy<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-7b251c4 solutions__content elementor-widget elementor-widget-theme-post-content\" data-id=\"7b251c4\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"theme-post-content.default\">\n\t\t\t\t\t<p>Systemic empirically based consulting<\/p>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-e4a411f solutions__button elementor-widget elementor-widget-button\" data-id=\"e4a411f\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"button.default\">\n\t\t\t\t\t\t\t\t\t\t<a class=\"elementor-button elementor-button-link elementor-size-sm\" href=\"https:\/\/www.essentiq.de\/en\/solutions\/consulting-strategy\/\">\n\t\t\t\t\t\t<span class=\"elementor-button-content-wrapper\">\n\t\t\t\t\t\t\t\t\t<span class=\"elementor-button-text\">learn more<\/span>\n\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<div class=\"swiper-pagination\"><\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-6594637 elementor-align-center elementor-widget elementor-widget-button\" data-id=\"6594637\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"button.default\">\n\t\t\t\t\t\t\t\t\t\t<a class=\"elementor-button elementor-button-link elementor-size-sm\" href=\"https:\/\/www.essentiq.de\/en\/solutions\/\">\n\t\t\t\t\t\t<span class=\"elementor-button-content-wrapper\">\n\t\t\t\t\t\t\t\t\t<span 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