Technology

Systemic AI-based research technology

iq/ai©
Knowing 2.0

Artificial intelligence is the industrial revolution of the 21st century. Empirical research is constantly revealing new applications. AI-based applications are an integral part of our processes. At the same time, our innovation team monitors the latest developments and pushes their implementation in relevant application areas.

Your benefits

  • Integration of AI-supported applications within both quantitative and qualitative research tools
  • Predictive pretesting tool for communication optimization
  • AI-based verbatim and tonality analysis
  • AI-based stimulus generation
  • Further application areas: text processing, data protection/anonymization, knowledge management, quality control and assurance
  • Continuous evaluation and integration of new and relevant applications

iq/dashboard©
Real-time knowledge

Dynamic decision-making in dynamic markets demands high data availability. iq/dashboards© offer the ability to access data in real time and with maximum depth. The range of services extends from digitized data provision to fully customized solutions.

Your benefits

  • Design, setup, operation & maintenance from a single source
  • Fully customized design with a focus on design, layout, content, scope, etc.
  • Dynamic data visualization with diverse filtering and tracking options
  • Individual user rights
  • SSL protection
  • SSO for direct integration into the internal infrastructure
  • Suitable for desktop and mobile devices
  • Integration of additional external data sources
  • Provision of data files for internal / company dashboards (via API)

iq/driver©
Knowing the key driver

Successful corporate management is measured by economic and non-economic KPIs – key performance indicators. The central question for management is: which measures and areas can most effectively influence the relevant KPIs? iq/driver© provides the answers.

Your benefits

  • Sophisticated derivation of potential KPI driver (from customer loyalty driver to new customer acquisition)
  • Empirically validated measurement models for KPIs and driver
  • Driver analyses at the highest scientific level
  • Clear presentation of driver impacts as percentages
  • Tools for effective KPI management

Selected industries

We conduct research and provide consulting services across a wide range of industries –both in B2C and B2B. Our experts deliver intelligent answers to your questions.

All solutions

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